Paris 2010: 2011 Fiat Punto Evo Abarth EsseEsse is one fierce Scorpion

If you like the Fiat Punto, you'll love the Punto Evo. And if you love the Evo, the Abarth Punto Evo will make you quiver. So we're not exactly sure what this Abarth Punto Evo EsseEsse is going to do to you – you may just faint. First shown at this year's Geneva Motor Show, the Abarth-tuned version of the Punto Evo debuted, offering a bit more oomph, more aggressive styling and even better handling and braking. At the 2010 Paris Motor Show, the Scorpion brand brought us even hotter versions of both, and we're very glad it did.

Wearing a Campovolo Gray paint scheme with white accents – and carrying that EsseEsse tag – this Punto gets a slight boost in power and a variety of upgrades to match. Output is now a full 180 horsepower, which is enough for a 7.5-second dash to 62 miles per hour. Additionally, top speed rises to 134 miles per hour.

That gray color might look familiar to you if you've ever seen an Italian warplane. The color is named after the airfield across the road from the company's historic headquarters in Turin. Inside, the EsseEsse gets "Abarth Corse by Sabelt" seats in black leather and Blue&Me sat-nav. The Punto also features an array of upgrades to the suspension, brakes, rolling stock and more.

Paris 2010: 2011 Fiat 500C Abarth EsseEsse packs quite a punch

At this year's Geneva Motor Show, Abarth-tuned versions of the Fiat 500C and Punto Evo debuted, adding some cajones to the cute-as-a-bug Fiat 500C and the no-less-lovable Punto. Now, at the Paris Motor Show, the mark of the Scorpion brought us even hotter versions of both, and our reaction was that the difference between 500C, Abarth 500C and Abarth 500C EsseEsse is much more than just shades of gray.

Wearing a gray-on-gray paint job and carrying the EsseEsse postscript – Italian for "SS" – the Abarth 500C gets a substantial boost in output and a variety of upgrades to match. In the case of the 500C, it picks up 22 tiny ponies under its curved bonnet to bring the total to 160 horsepower. That's good for a 7.6-second sprint to 62 miles per hour. Perhaps not record-breaking, but just look at it; cute as a button and pretty darn quick.

The EsseEsse also features an array of upgrades to the suspension, brakes, rolling stock and more, plus Blue&Me connectivity and Record Monza exhaust.

Detroit 2010: Fiat 500 BEV and Fiat 500 Abarth SS are in the house

The tiny Italians are coming! That's right gentle readers, Fiat has dropped two little baby 500s off inside COBO Hall – and one of them's electric. Let's start with that one, the uninspiringly titled Fiat 500 BEV (background). The suffix stands for "Battery Electric Vehicle." Let's call it truth in advertising. The powertrain is carried over from the work Chrysler's now defunct ENVIgroup had been working on for the past couple years. We can't say too much more (hint, hint), but rumor has it that this sucker is fast. Also, no tail pipe(s).

Fast is good, however, and the Cinquecento that sets our hearts all a flutter is (obviously) the 500 Abarth SS. Or as they say in Italy, Abarth Esse Esse. That last part of the name is significant, as it indicates this particular 500 doesn't have 133 horsepower, but rather 160 hp. The beauty part? After standing next to the Abarth for a few moments it becomes uncomfortably obvious that its much smaller than the Mini. Meaning... all sorts of wonderful things.

Other than that, the Abarth SS has five-point harnesses tied into racing seats and perhaps the best badging in the industry. Scorpions are every where. Take a close look at the shot of the wheel. Not only does the center cap sport a scorpion, but the valve-stem cap does, too. It's all about sweating the small stuff. Lusting over it, too. No specific information is available on the time line/likelihood of either car ever showing up in a Chrysler dealer near you.

Fiat 500 to launch in the U.S. with Abarth performance model

With every passing week comes another report of how Fiat and Chrysler will be sharing products. If it's not Chrysler-badged Lancias then it's Lancia-badged Chryslers or an Alfa-badged Jeep. As for the Fiat division itself, the emerging strategy appears to be to bring the 500 retro-mini over and set it up as something of a brand of its own, with sights set squarely on BMW's Mini and forgoing the rest of the Fiat line-up.

Earlier reports indicated that we'd be getting four versions of the 500 Stateside, including basic hatch, cabrio and upcoming wagon in addition to the Abarth performance model. But rather than start with the basics and work its way up, or launch the entire range simultaneously, the latest news suggests that Fiat is preparing to hit U.S. soil running by starting off with the 500 Abarth. According to WardsAuto, the Fiat 500 Abarth – complete with 133-horsepower turbocharged four, upgraded suspension and all the sporty touches that make an Abarth an Abarth – will arrive at Chrysler dealers in 2011 with an $18,000-$19,000 price tag. Fiat reportedly targets selling 20,000-25,000 units of the 500 Abarth in the first year.

By the time the 500 Abarth arrives, we'll likely be looking at an updated version with even more oomph. With the standard hatch, the open-top 500C and the upcoming Gardiniera wagon expected to follow, there's no telling if the initial model will be the only Abarth on offer, or whether Fiat will follow up with the even hotter EsseEsse version (pictured above), racing models like the Assetto Corse or R3T, an Abarth convertible or specials like the 695 Tributo Ferrari or an Opening Edition of our own.

[Source: WardsAuto.com]

Frankfurt 2009: Fiat Punto Evo

Ah, the Fiat Punto: never quite what it pretends to be. Supposedly designed to look like a Maserati in hatchback form, the existing model was called the Grande Punto when it was anything but. And now the Italian automaker has launched an updated version and dropped the Grande tag for the vaunted name Evo... for a budget hatchback. Set aside the aspirational naming scheme, though, and what you have is a strong-selling vehicle that's put Fiat back on the map.

Visually, the updated Punto Evo gets new bumpers and lights front and rear, a new grille, and a handful of modern touches. Under the hood, Fiat Powertrain Technologies has slotted in its latest MultiAir engine range (showcased in the MiTo Quadrifoglio Verde), while the interior has been extensively updated to the inclusion of a new Blue&Me infotainment system developed with Microsoft and Tom Tom.

While the new Punto Evo hardly ranks among the myriad of European hatchbacks which – Chrysler or no Chrysler – we wish would make the journey across the Atlantic, it's sure to flood the streets abroad in no time. We stopped by to have a look and snap some photos of the new model and the models adorning it at Fiat's comically childish show stand here in Frankfurt

Frankfurt 2009: Abarth 695 Tributo Ferrari

The battle has been raging since time immemorial. From Point A to Point B, which is faster: a big exotic supercar or a nimble li;' hatch? Fiat's two performance divisions, Abarth and Ferrari, ask why you can't have the best of both worlds with the new Abarth 695 Tributo Ferrari.

The special-edition 500 packs a 180+hp 1.4-liter 16-valve turbo four, a retuned suspension, paddle-shift transmission, 17-inch rims, Brembo brakes and unique touches in every nook and cranny of the diminutive retro hatchback, from the Sabelt seats and Jaeger instruments to the 430 Scuderia paintjob and carbon fiber everything. It's a package that punches far above its weight, but we're waiting for our invitation to flog it around Fiorano against the new 458 Italia.

Officially Official: Fiat confirms Abarth 695 "Tributo Ferrari" for Frankfurt debut

Still waiting for that baby Ferrari to come along? This may be as close as you'll get. Confirming earlier reports, Fiat's Abarth and Ferrari subsidiaries have gotten together to collaborate on a special 500 to honor Maranello. We first heard about a special Ferrari edition 500 last year when we were in Italy test driving the new Alfa MiTo. But while the previous 500 created for Ferrari was used solely as a courtesy car for Ferrari owners bringing in their cars for service, this new Frankfurt-bound special edition will actually be available for purchase by the general public.

Called the 695 Tributo Ferrari, the special Cinquecento packs a 1.4-liter 16-valve turbo four tuned by Abarth and Ferrari engineers to produce over 180 horsepower, snorting through a variable exhaust system and mated to a paddle-shift automated manual transmission. 17-inch rims crowd the little wheel wells, mounted to a sport-tuned suspension and packing 284mm Brembo brake discs.

The most attention-getting detail, of course, is the paint scheme, decked out in Scuderia Red with Racing Grey stripes to mimick the outgoing 430 Scuderia. All we've got on the interior so far is that Jaeger has been commissioned to make the special instruments and Sabelt provides the bucket seats (probably similar to the ones we reported on recently).

This isn't the first time the Prancing Horse and the Scorpion marques have come together, Fiat pointing to the 1953 Ferrari 166/250 MM Abarth for reference. And whether this proves to be more of a marketing ploy or a serious set of wheels remains to be seen, but it's got to be better than the Michael Schumacher edition Fiat Stilo from a few years ago. For our part, we wouldn't mind pitting this against the upcoming Toyota iQ-based Aston Martin Cygnet to determine who'll be king of the exotic-branded superminis

PRESS RELEASE

The Abarth 695 "Tributo Ferrari"

The Abarth 695 "Tributo Ferrari" makes its world debut at Frankfurt. This new performance version of the Abarth 500 confirms the link between Abarth and Ferrari based on shared values that include a passion for performance, a racing soul, attention to detail and Italian style.

Abarth and Ferrari are two great names that have contributed, with conviction and dedication, to the legend of Italian racing that is known around the world. The legendary men behind both marques followed very similar careers: first drivers, then tuners and finally heads of companies that command genuine respect in the world of motor racing. These extraordinary men were associated in the past: in 1953, for example, a unique Ferrari-Abarth was born, the Ferrari 166/250 MM Abarth. The car raced in various international trophies including the legendary Mille Miglia. The tie between the two companies has been reinforced above all by the exhaust systems designed by Abarth specifically for the cars built at Maranello: numerous exhaust systems have been made for various Ferrari models, some of which have won World Championship titles.

The two brands have recently renewed their collaboration. The first result of this was the supply of a limited and numbered series of Abarth 500's to Ferrari's European dealers in recent months for use as "courtesy cars".

Now, attention turns to the new Abarth 695 "Tributo Ferrari", an exclusive vehicle that not only enables Abarth to extend its range by entering into the luxury sports car market, but also offers Ferrari customers a small but exciting small car for all their mobility needs, including practical urban mobility.

The new Abarth 695 "Tributo Ferrari" is distinguished by a number of stylistic changes, but more importantly by substantial modifications developed by Abarth and Ferrari engineers. The engine, for a start, is a 1.4 Turbo T-Jet 16v, tuned to develop over 180 HP. This is combined with an MTA (Manual Transmission Automated) electromechanical gearbox with race-inspired paddle gearshift that makes full use of the engine's performance by reducing gearshift times.

To improve acceleration, the car is fitted with performance tyres on 17'' alloy wheels featuring a design inspired by Ferrari wheels. The suspension and braking systems have also been strengthened to cope with the extra power: 284 mm multi-section discs with fixed four-piston calipers, both by Brembo, and special shock absorbers let you enjoy performance in total safety.

And of course there is a "Record Monza" variable back-pressure "dual mode" exhaust, designed to improve engine performance and deliver an inspiring sound over 3,000 rpm.

On the outside, the car is finished in Scuderia Red, with carbon fibre door mirrors and with details like the wheels and rear air intakes in Racing Grey. This new Abarth is equipped with Xenon headlights with dipped and main beam functions for improved light emission and excellent efficiency under all weather conditions. Made by Magneti Marelli Automotive Lighting, these elements deliver three times the light intensity and duration of standard halogen lamp headlights.
The interiors are also personalised and demonstrate the attention to detail and the sporting style that are common to both brands. "Abarth Corsa by Sabelt" seats are fitted and finished in black leather with a shell and seat base in carbon fibre. These seats offer a perfect blend of racing characteristics – light weight (10 kg less than the standard seat) and the ability hold the body steady against lateral and longitudinal forces, thanks to body support elements filled with crush-resistant foam – with the ergonomics and comfort of road seats.

The black leather steering wheel is characterised by red leather inserts and a tricolour hub on which the MTA gearshift paddles are mounted, while the instrument panel is specially made by Jaeger, and inspired by typical Ferrari instrumentation. Attention to detail has gone into the floor too: the foot wells are covered entirely in non-slip aluminium and the racing pedals are personalised with the Scorpion logo. The interior is embellished with other details too, like special kick plates and a plate bearing the vehicle series number.

Fiat and Diesel get together for one-off 500C for AIDS auction

When the American Foundation for AIDS Research kicks off its seventeenth annual Cinema Against AIDS Gala later this month at the Cannes Film Festival, they'll be shooting to raise major coin and in the process, hopefully break their record of $7 million taken in at last year's event. Big names like former President Bill Clinton, actress Sharon Stone, movie producer Harvey Weinstein and singer Annie Lennox will be on hand to help the foundation achieve its goals, along with the special one-of-a-kind car you see here.

Melding the best elements from the Fiat 500C unveiled in Geneva this past March and the Fiat 500 Diesel Edition unveiled last fall in Paris, the Fiat 500C by Diesel features a special dark green metallic paint job and special detailing inside and out, topped by the Italian automaker's retro folding fabric roof. The plethora of Diesel logos and special denim interior trim are motivated by Fiat's 100-horsepower 1.4-liter engine in the place of the fixed-roof Diesel Cinquecento's 75hp 1.3-liter unit. Only one example will be made, and the bubble bauble will go home with the highest bidder at the charity event on May 21.

[Source: Fiat]

Fiat could take majority control of Chrysler as early as 2013

We all know by now that Fiat will take an initial 20% stake in Chrysler in exchange for supplying the bankrupt automaker small-car platforms and fuel efficient drivetrains. Further down the road, Fiat will have the opportunity to purchase a large stake in Chrysler, upping its ownership to 35% and between 2013 and 2016, the Italian automaker can take an additional 16% share of Chrysler, bringing its total to 51% and gaining majority control. However, until Chrysler repays its loans to the U.S. Treasury, Fiat's share must be kept at 49%. For Fiat to take control of Chrysler, the crew from Auburn Hills will need to pay back over $10 billion in loans, and we remain suitable skeptical that Chrysler will be able to return the cash – particularly with new products from Fiat still 18 months away, at least.

[Source: SMH]

Chrysler planning second Fiat-based compact sports sedan

For Chrysler, the cornerstone of its proposed alliance with Fiat is for the Italian automaker to supply its domestic partner with smaller, more fuel efficient platforms and drivetrains. It's been assumed that the Fiat 500 would be one of the vehicles Chrysler plans to market in the U.S., but according to a the Wall Street Journal, it may have more than a subcompact up its sleeve.

According to the report, Chrysler showed its (troubled) dealers the automaker's future products today in Auburn Hills, Michigan, and along with the all-new 2011 Jeep Grand Cherokee and a revised Chrysler 300, a "sporty little sedan" produced by Fiat was in attendance.

Chrysler's head of design, Ralph Gilles, told dealers that the automaker intends to have its own version of the car, with Fiat providing the chassis and Chrysler designing the exterior.

Although the WSJ's source didn't specify which Fiat was shown, informed speculation says that it was likely the Fiat Bravo, which would make a killer Dodge Caliber replacement and would finally provide Chrysler with a true successor to the Neon after its demise in 2006.


[Source: WSJ]

Chrysler's Jim Press arrives in Fiat 500

Marking the first time in a long time that an Italian vehicle other than a Lamborghini or Ferrari has appeared at a U.S. auto show, Chrysler Vice Chairman Jim Press showed up at his company's press conference this morning in a Fiat 500. "We're not announcing anything," he made sure to say as he exited the vehicle and took his place on stage to start the presser, though the act speaks for itself. Chrysler's future hinges largely on whether it can broker a partnership deal with Italian automaker Fiat before the government's newly imposed deadline that arrives in less than a month. Before he began reciting reassurances that Chrysler's OK to the crowd of journalist, Press remarked, "Wouldn't that make a great company car." Indeed it would, Jim.

Fiat 500C rolls back to the 50's

Making a convertible out of a fixed-roof car inevitably takes its toll on structural rigidity, though every automaker under the sun has tried to come up with a solution. For the 500, Fiat has reached back into its history to the original 1957 Cinquocente and fitted the new one with a canvas roof folding back between solid roof rails. The resulting 500C lets the sunshine in – at least, some of it – while keeping the retro hatchback's profile, which promises a uniquely Italian answer to the cabrio equation.

2010 Fiat 500C

As promised Fiat offered today a preview of its future 500C set to be revealed in March at the Geneva Motor Show.

The 500C has the same dimensions as the coupe version: 3.55 m x 1.65 m x 1.49 m. It is also powered by the same three engines available in the hardtop: a 1.3-liter 75 hp Multijet turbodiesel, 1.2-liter 69 hp gad unit, or 1.4-liter 100 hp gas engine. The big difference is what Fiat calls, "a fully fledged window to the sky."

The 500C follows in the tradition of the original Fiat 500 and uses a rolling roof design that allows the car to retain the shape of the coupe. Because the car does not lose its B or C pillars, structural rigidity that can easily be lost when turning a car into a convertible should be minimized here. The soft top will be available in three colors (ivory, red and black) and sales should begin in Europe in the spring.

Chrysler and Fiat announce partnership

Chrysler announced this morning that the beleaguered automaker has entered into a global strategic alliance with Fiat SpA, giving both companies access to each others' products and markets. Fiat will also lend a hand in developing a business plan to present to the US Treasury; bringing to bear experience gained through the Italian auto giant's own restructuring. Overnight, Chrysler gets access to a range of small, fuel-efficient cars that are nothing like what is currently offered in Pentastar showrooms. Fiat's engineering will be ported over to some Chrysler manufacturing sites, keeping the plants busy and offering both brands ample capacity for the parts they will need to build cars.

For its efforts, Fiat will get a 35 percent equity interest in Chrysler and a way for the Italian automaker to re-enter the American market incognito by lending Chrysler the small, efficient cars it's sorely lacking. The partnership will go the other way, as well, with Chrysler vehicles gaining access to other markets through Fiat's distribution muscle. The UAW is on board, as are CEOs Marchionne and Nardelli. It's far more exciting to think of the vehicles that might come this way from Fiat, but who knows, maybe some market, somewhere, will discover it can't get enough of the Sebring. Press release after the jump.

[Source: Chrysler]


Fiat S.p.A., Chrysler LLC (Chrysler) and Cerberus Capital Management L.P., the private investment majority owner of Chrysler LLC, announced today they have signed a non-binding term sheet to establish a global strategic alliance.

The alliance, to be a key element of Chrysler's viability plan, would provide Chrysler with access to competitive, fuel-efficient vehicle platforms, powertrain, and components to be produced at Chrysler manufacturing sites. Fiat would also provide distribution capabilities in key growth markets, as well as substantial cost savings opportunities. In addition, Fiat would provide management services supporting Chrysler's submission of a viability plan to the U.S. Treasury as required. Fiat has been very successful in executing its own restructuring over the past several years. The alliance would also allow Fiat Group and Chrysler to take advantage of each other's distribution networks and to optimize fully their respective manufacturing footprint and global supplier base.

The proposed alliance would be consistent with the terms and conditions of the U.S. Treasury financing to Chrysler. Per the U.S. Treasury loan agreement, each constituent will be asked to contribute to Chrysler's restructuring effort including: lenders, employees, the UAW, dealers, suppliers and Chrysler Financial. Such steps would greatly contribute to Chrysler's long term viability plan. Completion of the alliance is subject to due diligence and regulatory approvals, including the U.S. Treasury.

As a consideration for Fiat Group's contribution to the alliance of strategic assets, to include: product and platform sharing, including city and compact segment vehicles, to expand Chrysler's current product portfolio; technology sharing, including fuel efficient and environmentally friendly powertrain technologies; and access to additional markets, including distribution for Chrysler vehicles in markets outside of North America, Fiat would receive an initial 35 percent equity interest in Chrysler. The alliance does not contemplate that Fiat would make a cash investment in Chrysler or commit to funding Chrysler in the future.

"This initiative represents a key milestone in the rapidly changing landscape of the automotive sector and confirms Fiat and Chrysler commitment and determination to continue to play a significant role in this global process. The agreement will offer both companies opportunities to gain access to most relevant automotive markets with innovative and environmentally friendly product offering, a field in which Fiat is a recognized world leader while benefitting from additional cost synergies. The deal follows a number of targeted alliances and partnerships signed by the Fiat Group with leading carmakers and automotive suppliers over the last five years aimed at supporting the growth and volume aspirations of the partners involved," the CEO of Fiat Group, Sergio Marchionne said.

"A Chrysler/Fiat partnership is a great fit as it creates the potential for a powerful, new global competitor, offering Chrysler a number of strategic benefits, including access to products that compliment our current portfolio; a distribution network outside North America; and cost savings in design, engineering, manufacturing, purchasing and sales and marketing," said Bob Nardelli, Chairman and CEO of Chrysler LLC. "This transaction will enable Chrysler to offer a broader competitive line-up of vehicles for our dealers and customers that meet emissions and fuel efficiency standards, while adhering to conditions of the Government Loan. The partnership would also provide a return on investment for the American taxpayer by securing the long-term viability of Chrysler brands in the marketplace, sustaining future product and technology development for our country and building renewed consumer confidence, while preserving American jobs."

"This is great news for the UAW Chrysler team and we look forward to supporting and working with them to ensure Chrysler's long term viability," said Ron Gettelfinger, President United Auto Workers (UAW).

"We're on board with this important strategic initiative as it will help preserve the long-term viability of our great company, its brands and of course UAW-Chrysler jobs," said General Holiefield, Vice President, United Auto Workers (UAW).

Raikkonen to drive the Arctic rally in a Punto Abarth

Ferrari's Formula One driving aces have a history of branching into other forms of motorsport. Michael Schumacher has tried his hand at motorbike racing with some success, Felipe Massa continues to mount the occasional karting assault, and now Kimi Raikkonen is slated to tackle the Arctic Lapland Rally behind the wheel of an S2000-spec Grande Punto Abarth.

The Arctic Lapland Rally is the opening round in the Finnish Rally Championship, where Raikkonen will put his nickname "Iceman" to the test against a handful of other ex-F1 drivers, including Mika Hakkinen, Mika Salo and JJ Lehto. Veteran rally co-pilot Kaj Lindstrom, who won the Monte Carlo Rally with rally ace Tommi Makinen, will be by his side in Raikkonen's own Abarth, with which we don't doubt his patrons at Fiat had any trouble hooking him up. As for Scuderia Ferrari, they've got no problem with Kimi occasionally moonlighting on the rally circuit, where he said he might move to after retiring from Ferrari's Formula One team. And with Fernando Alonso knocking at Maranello's door for Raikkonen's seat, that could come sooner than expected. We'll be watching to see how the Iceman does on ice when the Arctic Lapland Rally kicks off on January 22.

[Source: Italiaspeed]

Abarth Roadster stings again

The prospect of a stand-alone model from Abarth has been an on-again, off-again proposition. Currently, the revived label is backed by two models, Punto and 500, essentially upgraded performance versions of existing Fiat models. Interests were piqued, however, when the Fiat performance sub-division opened the doors on its new factory that incorporated space for a small assembly line, said to be earmarked for a standalone model. But then Abarth spokespeople said that wouldn't have been enough to build even a small run of road cars. Rumors then surfaced that the Scorpion marque was to collaborate with Lotus to come out with an Elise-based roadster. Now the rumor-millers at Auto Express have rendered their own idea of what form a dedicated Abarth sportscar could – or in their view, should – look like.

Rather than outsourcing to Lotus, AE thinks producing a unique two-seater based on the existing 500 would be more on the money. That'd mean a front-engine/front-wheel-drive setup, with the 1.4-liter turbo four carrying over in both standard (135hp) and "esse-esse" (158hp) spec. A lower center of gravity, lower curb weight and even more compact body, complete with removable roof panel, would keep the standalone Abarth nimble, while Ferrari-esque gizmos like the Fiat group's Torque Transfer Control (TTC) e-diff and shift-lights on the flat-bottomed steering wheel would help the fortunate driver keep the power under control. Of course this is all speculation and a bit of wishful thinking, but that doesn't remove it from the realm of possibility.

[Source: Auto Express]

Fiat unveils another special little Panda

You might think that Mercedes and McLaren have been busy churning out new editions of the SLR supercar like madmen (you know, aside from winning the world championship), but they're just taking a page out of the Fiat playbook. The Italian automaker has once again unveiled a new version of its diminutive Panda.

Called the Glam Edition, the special version starts with the Panda 4x4 and updates it with a new pearl white paint job complimented by aluminum roof rails and a new set of 15" alloys, but the Panda 4x4 Glam differentiates itself further inside with denim-style upholstery that should bridge the gap between the hip Diesel edition 500 and the maternal Panda Mammy. We've got more images in the gallery below, but something tells us this isn't one of those European hatchbacks we'll be pining for Stateside.

[Source: Fiat]

Intel and Abarth hook up on Powerplay Extreme gaming desktop

As Fiat's in-house tuning arm, Abarth stands for high performance and unique design. The firm hopes to have hit on both of these qualities with its latest adventure in the art of co-branding, the new Powerplay Extreme gaming desktop. The crew definitely got the unique design part down, with a soaring, bridge-like truss holding a giant fan at the very top of the inner workings of the computer, which is powered by Intel's latest and most powerful chip ever, the Core i7 Extreme.

This new pint-sized desktop machine will be launched to kick off Intel's new "Friday Night Game", which is an Electronic Sports League sanctioned event that pits elite gamers from 30 different countries against each other. As far as the actual hardware goes, we see the expected firewire and USB ports along with an external serial port for terabytes of fun. The exposed motherboard sports a slew of heatsinks and LED-colored fans to keep things cool. Plus, it controls a Blue-ray/HD DVD player and, of course, a couple of CD\DVD burners. We're sure it all runs on an Intel chipset, but there aren't any details yet on the RAM or hard disk space. The best part? How 'bout that big red Start Engine power button?


[Source: Carscoop]

Fiat postpones Alfa's return to the States?

Dang. And everything was looking so good for a return of the Alfa Romeo brand to the United States. Too bad, it seems, 'cause the latest reports indicate that the Italian purveyor of stylish automobiles such as the Brera, 159 and the drool-worthy 149 will be pushed back to 2011 at the earliest. Fortunately for the very well heeled, the Alfa 8C Competizione has been made available through an assorted group of Maserati dealerships, though it's already sold out. Such a quick sellout indicates that there are plenty of enthusiasts anxiously awaiting the marque's entrance Stateside, but our current horrible economic climate will likely dictate otherwise.

Alfa's owner, Fiat, is having difficulties of its own as it attempts to stem the tide of falling sales figures along with rest of the industry. Apparently, the only way for Fiat to make money selling cars in America is to build them here. We wish some sort of deal could be made with Cerberus to use up some of the under-utilized factories that Chrysler currently has available. and a deal Something like this could indeed take place, but probably not until the auto market stabilizes and the Detroit 3 figure out their various positions in the new-look landscape.

[Source: Italispeed]

Fiat 500 DIESEL - it's not what you think

Perhaps it isn't the most interesting live reveal that took place in Paris, but we managed to get a few shots of the new Fiat 500 by DIESEL anyway. Yes, there is an optional 75-horsepower 1.3 Multijet diesel engine, complete with a particulate filter to keep things squeaky clean, but that's not why it's called the DIESEL edition. That moniker comes from the Italian clothing company, which lends its name and the styling talents of DIESEL head designer with a head Lars Schwartz. Outside, the 500 is painted in your choice of Green DIESEL, Brown DIESEL or Black DIESEL. Name recognition much? Surely the most striking bit of kit is inside, where the seats are upholstered in denim with contrasting stitching. Fortunately, the look is much more upscale than that of the Levi's Gremlins and Jeans Beetles of the '70s.